If you’re wondering what’s on the minds of homebuyers in Ann Arbor this year, the data is clear: they’re searching with purpose, and they know what they want. From affordability concerns to neighborhood charm, the most-searched real estate topics in 2025 reveal exactly how today’s buyers are thinking—and how sellers and agents can respond.
Here are the top 10 concepts buyers are looking for right now in the Ann Arbor real estate market:
1. Housing Supply and Affordability (95%)
Ann Arbor home prices are nearly 80% higher than the state average, and that has people asking: Can I even afford to live here? With inventory still tight and demand outpacing supply, affordability tops every buyer’s list of concerns. Whether you’re eyeing a starter home or downsizing, this is where every search begins.
Tip: If you’re shopping below $600K, focus on move-in ready homes in neighborhoods just outside downtown for better value.
2. Neighborhood Insights and Lifestyle (90%)
Buyers aren’t just buying homes—they’re buying into a lifestyle. Searches around neighborhoods like Water Hill, Kerrytown, and the Old West Side are booming. People want to know: Is this walkable? Are there parks? What’s the vibe?
Tip: Use Google Street View, local blogs, and YouTube Shorts to explore the neighborhood before visiting.
3. The University of Michigan’s Impact (75%)
With most U-M students living off-campus and thousands of employees nearby, the university has a massive influence on demand. Recent changes—like 4,000 new dorm beds—are also changing the rental and resale landscape near campus.
Insight: Homes within walking distance of U-M often hold value even in down markets.
4. Investment Opportunities & Rental Potential (80%)
From house hacking to short-term rentals, Ann Arbor investors are looking for smart plays. High rents (average: $1,642/month) and a strong academic tenant base make this city a long-term winner.
Tip: Duplexes and homes with finished basements near downtown are prime for rental income.
5. Sustainable & Innovative Construction (65%)
Eco-conscious buyers are asking: Is it energy-efficient? Is it built to last? Ann Arbor is seeing a rise in interest for green homes and innovative builds like mass timber developments near the golf course.
Watch for: solar panels, EV chargers, and high-efficiency HVAC systems in listings.
6. Market Trends and Pricing Shifts (85%)
Buyers are researching whether now is the time to buy. With prices down 5.2% from last year and homes selling in just 30 days, it’s a competitive—but slightly softening—market.
Tip: Pay attention to “price cuts” on listings. You might have more negotiating room than you think.
7. Climate Resilience (60%)
Ann Arbor has a low percentage of homes at severe climate risk, and that’s gaining attention from out-of-state buyers looking to escape wildfire zones, coastal storms, and flooding.
Note: Only about 2.7% of properties in Ann Arbor face significant environmental risk.
8. Financing and Mortgage Rates (88%)
With rates fluctuating, buyers are hunting for the best loan options. Many want to know: Can I still buy with 5% down? How do rates affect my budget?
Pro tip: A small down payment is still possible—and sometimes smarter—when cash is tight.
9. Finding the Right Real Estate Agent (70%)
Yes, buyers still search for agents—but they’re also reading reviews, watching video tours, and following agents on Instagram and YouTube to get a feel for who they trust.
Hint: If you’re an agent, being visible and genuine online builds more trust than any ad.
10. Choosing the Right Property Type (82%)
Condos? Townhomes? Single-family? Buyers are weighing convenience, maintenance, and space needs as they decide what kind of property fits their lifestyle best.
Fun fact: Townhomes near U-M’s athletic campus are gaining traction with first-time buyers who want low maintenance and walkability.
What This Means for You
Whether you’re buying, selling, or just exploring your options, knowing what others are searching for gives you an edge. These insights don’t just reflect trends—they reflect real needs, priorities, and life decisions.
Want to talk about how your goals fit into today’s Ann Arbor market? I’d love to help.
DM me the word “INSIGHT” and I’ll send you my custom 2025 market brief for buyers or sellers.